A year ago I began a journey that started at my former employer. My job transitioned from being simply a writer to a video content creator. Not only did I love this new role, I discovered I had a real passion for it.

I also believed in what I was doing. It was the right thing for the clients.

This passion birthed a business plan. One that I feel very strongly about and that I had hoped to execute with my former employer. But that didn’t happen.

When others don’t act you can sit around and complain or you can harness your passion, work with others that feel the same way, and do something creative. The world today is a tough place but it’s up to creative people to make the most of it and create opportunity for us and others.

So today, my business partner, Jason Gorbett and I are officially announcing the founding of Fluid Films. Over the next several days, I’ll be sharing our vision for a transmedia company and how what we’re doing is the right thing for companies and institutions. Please stay tuned.

Posted on: August 1, 2011, by : Jimmy Gilmore