What I found to be a rather disappointing finale to ABC’s Lost is perfect time for a little sentiment analysis fun using the social media monitoring tool Social Radar. What do I expect to see after the end a show that was much loved show? I’m expecting to see a real dive in some pretty […]

Image by jm3 via Flickr There’s a kind of deviant you can find in lurking in most ad agencies. Sometimes they’ve made it to the top, sometimes they’re just bottom dwellers but they rarely have a passion for what an agency actually produces – creative solutions to business problem. But they do aim to please […]

Image via Wikipedia Quick, how many copy points can you fit into a 60 second radio spot? The answer should be one. But many ads that really suck the big one are about two or three things – maybe even more. This is real easy to observe in a print ad. Just open your local […]

Image by StreetFly JZ via Flickr Every creative in the business has a portfolio. It’s our calling card, our proof of worth, and our stamp of identity all rolled into one. Resume? Why do people even have those when a book says so much more about your ability to work wonders day in and day […]

Image by byzantin3 via Flickr David Ogilvy said 40 years ago “the consumer is not a moron, she’s your wife.” It seems not everyone listened because the industry continues to insult her. Ogilvy’s quip may be one of the most quoted phrases in marketing and advertising but marketers often don’t think it applies to them. […]

What’s worse than a yes man? Easy. A no man. (Or even a no woman.) Corporate culture breeds them just as incessantly as yes men. And, unfortunately, so do many large advertising agencies. OK. So who is the “no person?” And how do they make your advertising suck? Imagine a smart, no nonsense woman who […]

Image by thorinside via Flickr You probably agree that most advertising isn’t creatively great or even good. From the outside, one might think it’s a business filled with dumb, untalented people serving marketing departments filled with bean counters who couldn’t care less if their dollars are producing a fetid mess. Truth is, too many advertising […]

Image by tripleman via Flickr Deciding what to fill the screen with can be challenging. And it’s also the subject of my latest post over at the agency blog.

Image via Wikipedia Note: A few weeks ago a published a review of desktop Twitter apps. Desktop Twitter apps are great but browser based clients are pretty darn robust these days too and certainly worthy of your consideration. A colleague of mine was recently having problems with her AIR app functioning properly and switched to […]

Image by Titanas via Flickr Editors note: I spent a little over a year working on the Red Camera developer’s other business, Oakley. I’ve worked on mostly digital the last couple of years and haven’t created an actual TV spot in awhile. The last national TV shoot I was on we filmed with 35 millimeter […]