Category: interactive
2010 predictions. A look back.
Last year I went out on a limb and made some predictions about the year to come. It has now passed. Well, what do I have to say for myself? Some of the predictions were wrong, some were right, and some were easy. Let's start with the easy. "The kids…
Convergence, is it finally here? Google TV and Apple TV battle to transform the living room.
Back in the 90s I was on a list serve (remember those?) on the convergence of media. The thinking back then was that sooner or later television would no longer be bound to the living room and that the Web wouldn't be bound to the desktop. They would converge. If…
Personal time. Sometimes you have to take some from social media too.
It's been a few weeks since I posted here and for good reason. But this really isn't the time or place to talk about it. (If you're my Facebook friend and you know me personally, you already know why I haven't posted.) I've written here before about the need to…
Are “digital” creatives the future for traditional shops?
There's been a lot of discussion lately about what the future's creative department should look like and who it should be headed by. Do traditional shops need to get rid of their old guard and make way for leaders and practitioners steeped in the traditions of the digital shops? Surely…
Lost. Is everyone feeling as let down as me? Let’s find out.
What I found to be a rather disappointing finale to ABC's Lost is perfect time for a little sentiment analysis fun using the social media monitoring tool Social Radar. What do I expect to see after the end a show that was much loved show? I'm expecting to see a…
Browser based Twitter apps. A down-and-dirty review.
Image via Wikipedia Note: A few weeks ago a published a review of desktop Twitter apps. Desktop Twitter apps are great but browser based clients are pretty darn robust these days too and certainly worthy of your consideration. A colleague of mine was recently having problems with her AIR app…
The Internet is “just like”..er nothing. So stop saying it is.
Image via Wikipedia Ed note: For the purpose of this post, when I say the Internet I'm including all Internet marketing, including social media marketing. Just about every meeting on social media or interactive marketing there is someone who says it's just like ___. You can put what ever you…
Look Pa, the Internets all grown up. Or if you’re an traditional ad agency, you just might be f’d.
Image via Wikipedia 70% of your target audience uses the mobile web %50 is on FB %60 reads blogs %50 watch online video regularly 30% is on Twitter Only 12% watch American Idol Ed. Note: This is not a far fetched Are you really going to run another television campaign…
Time and space shifing – or it’s not about the iPad
Image by Getty Images via Daylife When it comes to media consumption, my kids don't understand time and space the way I do. For them, a program is on when they turn it on. The idea of being in a certain place at a certain time to watch their favorite…
Top 10 signs you’re a douchey agency type?
Image by Tacit Requiem via Flickr Now more than ever, we agency professionals cannot afford to have cliche' agency jerks among our ranks. There's enough tension with clients and providers thanks to the economic hardships. So please, if you recognize any of these behaviors as something you or your colleagues…
