Category: social media
From the agency blog: Nine reasons the media revolution is really an evolution.
A recent article I wrote for my former employer's blog: Studios are reporting the biggest Memorial Day weekend ever. Why is this important? The advertising industry is consumed these days with articles about the “changing” media landscape, detailing why it will never be the same. While it’s important that we…
Is social media changing the world?
New post at Kilgannon Says: We’re in the midst of some rather transformative times. Especially if you happen to live in the Middle East. Some are crediting Facebook and Twitter as key catalysts that helped to overthrow a 40-year dictatorship in Egypt. This phenomenon has spread throughout the Arab world…
Personal time. Sometimes you have to take some from social media too.
It's been a few weeks since I posted here and for good reason. But this really isn't the time or place to talk about it. (If you're my Facebook friend and you know me personally, you already know why I haven't posted.) I've written here before about the need to…
Why your advertising sucks part 5. It’s designed to make you feel good.
Too many marketing departments spend countless hours navel gazing, trying to find a omniscient inner-voice. This oracle is supposed to communicate who they are as a company and what they need to tell their customers so that they will finally understand the value they offer the world. It never works.…
Idol Predictomatic. Social media monitoring American Idol prediction.
I haven't watched much of American Idol. I'm really not a fan of the signing but I am a fan of using social media to predict popularity contests. So lets give it a go. First lets look at sentiment. Seems my taste for indie rock (and not pop ballads) isn't…
Lost. Is everyone feeling as let down as me? Let’s find out.
What I found to be a rather disappointing finale to ABC's Lost is perfect time for a little sentiment analysis fun using the social media monitoring tool Social Radar. What do I expect to see after the end a show that was much loved show? I'm expecting to see a…
The blank screen. What will you blog about?
Image by tripleman via Flickr Deciding what to fill the screen with can be challenging. And it's also the subject of my latest post over at the agency blog.
Why are you so flaky online? Or 6 simple ways to maintain a consistent presence.
Image via Wikipedia I know people who are bright, energetic and engaged in person but don't come off that way online. They have Facebook profiles that are never updated and Twitter accounts they haven't posted to in weeks. Or worse, a blog that has gone entirely dark for months. Sure…
What’s your frequency?
Image by PunkJr via Flickr I'm writing this from "video village" on the set of a video and print production in LA. I've been really, really busy with this campaign so I haven't had time to blog as much this last week. So what better time to address blogging frequency…
Why I blog. Or I’ve learned more here than…
Image by Peregrino Will Reign via Flickr I had two conversations with talented ad creatives yesterday that reminded me of how far maintaining this blog and my other sites have taken me in the last year. The first was about SEO and the second was about proficiency with development. Neither…