The Location Sound Package

Unlike other department heads on production, the sound mixer is expected to bring all of the required gear to the job, we generally call this our location sound package. Location sound mixer cart. A basic location sound package includes a mixer/recorder, a boom mic, and a few lavaliers. On the…

A dangerous business

Popular culture would have you believe that production is a fun, safe and glamours business. In fact, it's none of those. Sure the A-list actresses get to shimmer on the red carpet on premiere night but most work days involve early call times, late wraps and a lot of tedious…

Five tips for video shoots with celebrity clients

If you work in advertising and marketing long enough you will eventually find yourself working a celebrity shoot. And almost always, celebrities are not like the rest of us. Their lives are different and therefore they must be treated differently on set. Here are a couple pointers. 1) Most have…

Top 10 myths about sound for video production

It's unfortunate that sound for video isn't better understood by marketers and even some creative professionals. I've had the pleasure of working just about every kind of production in the nearly twenty years I've been a creative professional. I've done lots and lots of commercials, Web videos, POP videos, trade…