Facebook, privacy and few helpful tools

Over ten years ago, Sun's CEO told us to "You have zero privacy anyway. Get over it." In a few circles Facebook is becoming about as trusted as BP or Phillip Morris. And in my opinion, this is justified. While I agree with Scott McNeally's assessment, I don't agree with…

Personal time. Sometimes you have to take some from social media too.

It's been a few weeks since I posted here and for good reason. But this really isn't the time or place to talk about it. (If you're my Facebook friend and you know me personally, you already know why I haven't posted.) I've written here before about the need to…

Browser based Twitter apps. A down-and-dirty review.

Image via Wikipedia Note: A few weeks ago a published a review of desktop Twitter apps. Desktop Twitter apps are great but browser based clients are pretty darn robust these days too and certainly worthy of your consideration. A colleague of mine was recently having problems with her AIR app…

Why are you so flaky online? Or 6 simple ways to maintain a consistent presence.

Image via Wikipedia I know people who are bright, energetic and engaged in person but don't come off that way online. They have Facebook profiles that are never updated and Twitter accounts they haven't posted to in weeks. Or worse, a blog that has gone entirely dark for months. Sure…

Is your brand a community?

Image by Meer via Flickr A community is a place where people come to gather, do things for each other and organize around common ideals and goals. In communities, people build trust and create relationships that hopefully last lifetimes and maybe even generations. Does this sound like your business? Maybe…

23 Linkedin Tips. Or a B2B Linkedin cheat sheet

Image via CrunchBase Editors Note: This is another post in my series of cheat sheets. These were initially created to aid a client but I thought they would be useful for others and decided to share them here. Would you believe Linkedin is one of the top traffic generators for…

The all-powerful customer and why you shouldn’t “friend” her.

Image by mark sebastian via Flickr In previous posts, I've talked about relationships in social media and why I think "friends" is the wrong way to think about a brand's relationship with their customers. The old relationship model wasn't broken. It's just evolved as customer contacts have moved to new…

The love spectrum. Or I love Illy Coffee but I don’t want to marry it.

This series begins here. I really love my Illy Coffee. Really,  I do. But I'm not a fan of it on Facebook and I don't even know if I could follow it on Twitter – and I follow a lot of people. Heck, if I could get a coupon or…

Fat guys now just fat guys online. Or where did all the hot-nerdy-online-women-with-male-personalities go?

Image by Jonathan Harford via Flickr Not so long ago, back when Second Life was the next coming, the common belief was people didn't want to be themselves online. They wanted to be someone better, someone a different sex, someone with a better job and more money or all of…