Tag: Web
Media disruption continues but is it slowing?
In the last several years we've seen an startling amount of next big things coming and going in the social media space. To name a few that looked poised to change the Web forever. Google Wave Gowalla Posterous Del.li.cious Digg iTunes Ping StumbleUpon Flavors of the day change but vanilla…
Firefox Add-Ons and Google Chrome Extensions
Firefox add-ons and Google Chrome extensions are are great way to keep tools and information on tap. Here are five that I really like. Rapportive: Rapportive works with your email and reports information on the person who sent you an email message. Don't have a clue who the person is…
Facebook, privacy and few helpful tools
Over ten years ago, Sun's CEO told us to "You have zero privacy anyway. Get over it." In a few circles Facebook is becoming about as trusted as BP or Phillip Morris. And in my opinion, this is justified. While I agree with Scott McNeally's assessment, I don't agree with…
Great big exciting changes in the next couple weeks
I don't usually blog about personal things. I usually post about personal stuff on Facebook. But this is one of those few times that the personal and professional are one. Over the last couple years my professional direction has changed slightly. No longer just writing copy for ads and social…
Evaluating Social Media Monitoring Tools. Do I really need all that?
Image by Getty Images via Daylife This post is the over-due follow up to this one. It took awhile to write not just because I've been busy but because I wanted to add to the conversation when other people have already written great comparisons of the social media tools available. Plus there…
Managing the noise. What to do about Twitter overload.
Image via Wikipedia So you have already drunk the Twitter Koolaide. You've been tweeting awhile and now you have a few hundred followers and are following more people than you can keep track of using Twitter.com on your browser. And you're beginning to feel that you're probably not getting all…
What does real engagement mean? A change of mindset.
Engagement is a term that has been used so much in the last couple years by marketers it's starting to loose it's meaning. It's become a shorthand for do something "social." But engagement at it's best is an emotional involvement or commitment between two parties. Unfortunately, commitment is something many…
Halfway-serious webvertising predictions for 2010
Most predictions are either easy, safe, or just wrong. So why not add a few more to the list? I dare you to go on the record on which ones of these are wrong. Mobile Web will become even bigger. The kids will continue to text at an alarming rate…
Social media monitoring software selection: Why we chose Social Radar.
[caption id="" align="alignright" width="250"] Image via CrunchBase[/caption] At Kilgannon, we've made the decision to use Social Radar as our new social media monitoring tool. We did not take this decision lightly. We also scoured the blogs and websites. We also asked partner organizations which tools they were using and then…
What I learned at BlogWell Atlanta
I've already posted on the 10,000 foot view, so I wanted to get at about what I actually learned BlogWell Atlanta. Andy Sernovitz had some important points on ethics and disclosure. He outlined dangers to a brand of not having clear, legal agreements with vendors acting on a brand's behalf…