Fast enough is the new good enough

Today fast enough is the new good enough. Fortunately, this will change and clients will start by asking for quality again, in addition to cheap and fast. The cyclical nature of business will cause them to demand memorable and even entertaining work again. Do you have a plan for this eventual turn back toward quality? […]

Faster copywriter! Kill! Kill! Or have ad agencies painted theseleves into a corner?

Gone are the days of the long lunches and concepting over beers. I have accepted it. The new norm is “I need it tomorrow.” Or, “do you think you can have something by end of day?” No self preserving account executive uses the word “no” anymore. This leaves us creative types pulling more and more […]

Social media monitoring software selection: Why we chose Social Radar.

A short post on why we selected Social Radar as our social media monitoring software.

Not every experience is valuable

Image by Rishi S via Flickr Why do people always say if you’ve had a particularly bad experience that you should “learn from it?” Do they really mean it? It’s not always possible to grow from something. Especially if that bad experience lasts longer than say five minutes. (I want to make it clear I’m […]

Quick take on BlogWell

As an agency professional, I really enjoyed BlogWell. It provided a great insight into how social media efforts are viewed, integrated, and deployed by big brands. There was a lot of learning to be had from the individual presenters which I’ll go into in a later post. But there were a few 10,000-foot view take […]

Today is an off day

This was 7:30 AM. Just dropped off the girls and went for a short hike. Had nowhere to be for the rest of the day really. Taking a deep breath today. Hope you have a chance for one too. Have a great weekend.

Are you just glad to have a job?

Well, that blows. Really, it does. I know a lot of people just like you. After all, the economy is awful, so who would quit any job? Even if you’re severely overworked. There have been days, where I’ve felt just like you. Thankfully, it’s not persistent. Fortunately, my job is pretty diverse. Wasn’t always that […]

It takes more than a wow to keep people excited

Image by danorbit. via Flickr The latest technology to get people all hot and bothered in mobile web marketing is augmented reality. Because the technology is so new we don’t require any creativity from the people employing the medium other than than just using it proficiently. This is going to change rapidly with all Web […]

When employees tweet their mouth off

You knew it would happen. An employee was gonna blow a gasket on Twitter. So now you’re thinking maybe this social media thing needs to be clamped down on. And just when it was starting to pay off too. Well did you plan for when the implosion happens? You’ve got a plan for workplace accidents, […]

Some connections are just better

The interwebs got me in touch with an old friend last week I had not talked to since I moved east. I picked up the phone and we picked up where we had left off – it was a great conversation. It was also connection worth renewing. But there are some people I see every […]